You might’ve heard murmurs about Memphis Milano. Maybe you read that it inspired Millennial Pink, have seen hints of its brash style on Pinterest, or you’ve noticed all your cool friends started following @ettoresottsass on Instagram. However you might’ve first come upon it, or even if you haven’t learned how to classify it just yet, the clashing colors, blocky shapes, and loud patterns of Memphis Milano are back.
The movement began in 1981 in Milan with a group of designers led by Ettore Sottsass (who died in 2007 and does not run that Instagram page, although his associates have approved the 25-year-old who does). It was a reaction to what he found as the staid, structured straight lines of mid-century-modern furniture, so he and his group disregarded “good taste” in favor of the radical, funny, and outrageous. It was a philosophy more than a design imperative. For the Memphis group, form did not need to follow function.
The legend is that they’re called Memphis because the group listened to Bob Dylan’s “Stuck Inside of Mobile With the Memphis Blues” on repeat for their entire first meeting. They debuted their first collection at the world’s premiere design show, Salone de Mobile, in 1981, using cheap materials like laminate, bright primary colors, and weird, surprising shapes like spheres for couch legs. Almost all of the pieces in that very first show were prototypes, which is common for design shows now only because of Memphis. Before, every piece of furniture presented needed to be ready for mass production, which is why manufacturers wouldn’t take risks on new designers. Memphis, again, was a reaction to that. “Memphis broke everything,” says Dr. Alberto Bianchi Albrici, who has owned the Memphis brand since the 1990s.
Although its wacky look subtly influenced the late-’80s (think Saved by the Bell) the furniture was for the most part commercially rejected. Instead it managed to attract a small, loyal group of obsessives before breaking up for good when Sottsass left the group, in 1986. It’s the type of style you either love or find completely bewildering. Karl Lagerfeld bought Sottsass’s entire first collection (and eventually sold it at auction in 1991). There’s a wedding photographer in Tennessee who will only decorate his home with original 1980s Memphis.
But it mostly disappeared from attention until 2007, when Sottsass died and Memphis began creeping back into the mainstream design world. By 2014, American Apparel had asked Nathalie du Pasquier, an original Memphis artist, to design a collection. That same year, Sofia Coppola wrote in W about how she’s been obsessed with Memphis since she was a young girl. Last November, David Bowie’s estate auctioned his art collection at Sotheby’s where it was revealed that he had collected more than 400 pieces since he first met Sottsass in the ’80s.
Now the Met Breuer is planning an Sottsass show for July and museums in Amsterdam, Pittsburgh, and Minneapolis are all working on Memphis-related exhibitions for next year. “I think we keep reexamining it because there’s a part of it that’s still very irreverent and jarring,” says Lorry Dudley, president of the Modern Archive. “It still has that shock value that it did so many years ago.”
Lots of young designers, sick of mid-century-modern everything, are riffing on Memphis designs these days. But while they’re using a lot of the same patterns and shapes, the colors are generally a little less intense; whites and grays instead of primary reds, yellows, and blues. And though original Memphis designs are still available for purchase, we’ve collected some more affordable and surprising takes below.
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In 2013, the London design store Darkroom launched a Memphis-inspired collection called “So Sottsass.” This colorful plate is so Sottsass.
So Sottsass decorative plate $151, yoox
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Another Darkroom piece. Still so Sottsass.
Darkroom London Vase $85, Yoox
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This swooping design lives in the Memphis spirit, as does this other option from the design team called Menu that takes inspiration from Memphis’s love of big round spheres.
Candelabrum $234, Yoox
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Curvaceous and kind of alien, but in a good way.
Nappula Candelabra $222, Need Supply Co.
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A light Memphis touch for parties to teach everyone where Millennial Pink comes from.
Memphis Grid Plates $10, Etsy
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Opening Ceremony’s collaboration with ’80s cool-kid brand Esprit is full of Memphis pops of color. They also have this dress that’s a lot like Sottsass’s bacteria print.
Opening Ceremony x Espirit multicolor patterned scarf
Opening Ceremony x Espirit multicolor patterned scarf $70, The Real Real
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Brooklyn designer Dusen Dusen’s entire collection gleefully nods to Memphis. West Elm paired her squiggly cushion on top of designer Eric Trine’s mint-green base, and although it’s meant for outdoors, I can easily see this in the living room.
Eric Trine + Dusen Dusen Outdoor Lounge Chair
Eric Trine + Dusen Dusen Outdoor Lounge Chair $419, West Elm
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Add Memphis to any outfit.
Camille Walala Cotton Tote Bag
Camille Walala Cotton Tote Bag $8, Etsy
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Add Memphis to anything.
Memphis-Inspired Fabric With Spoonflower
Memphis-Inspired Fabric With Spoonflower $27, Amazon
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Memphis for the bedroom.
Society6 Memphis-Inspired Pattern 3 Duvet Covers
Society6 Memphis-Inspired Pattern 3 Duvet Covers $100, Amazon
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A starter piece for the couch.
Fjfz Cotton Linen Home Decorative Throw Pillow Case Cushion Cover
Fjfz Cotton Linen Home Decorative Throw Pillow Case Cushion Cover $8, Amazon
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This one from Darkroom London stays quiet on the color side, but goes full pattern.
So Sottsass pillow $132, Yoox
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This one reminds me of The Rugrats, which I’m now realizing was probably Memphis-inspired too.
Afro80’s T-shirt $44, Etsy
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Memphis for the neckline.
Bib pendant, Rick Rack $65, Etsy
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My favorite of them all, a standing work of art from French mobile designers VOLTA Paris.
Standing mobile/colorful stabile in metal inspired by Memphis Milano design
Standing mobile/colorful stabile in metal inspired by Memphis Milano design $155, Etsy
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New York City jewelry designer Susan Alexandra adds Memphis squiggles and shapes to her brass cuff.
Memphis Painted Cuff $158, Anthropologie
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With polka dots!
Lotta spot plates $3, Spring
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Memphis on the go.
Abstract phone case $40, Spring
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This one’s fittingly titled Memphis Boobs. There’s also a PG-rated print of Memphis lipstick.
Memphis Boobs $28, Spring
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A colorful hair piece by Dream Collective, whose entire brand is pretty much inspired by Memphis.
Mykonos barette $66, Spring
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Another Dream Collective original.
Zeppelin brooch $30, Spring
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This Japanese “face bank” is just the right amount of weird.
Takada Collection Face Bank 2 Light Pink (japan import) by Banpresto
Takada Collection Face Bank 2 Light Pink (japan import) by Banpresto $30, Amazon
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A bright blue that’s very Memphis.
Nora Wooden Folding Chair $79, Urban Outfitters
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The confetti design (mixed into recycled plastic) is similar to Sottsass’s bacteria print. The pattern also comes in salad plates.
Zak Rainbow Confetti Nesting Bowl Set
Zak Rainbow Confetti Nesting Bowl Set $40, Urban Outfitters
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Those black-and-white lines are perfect to lay out on.
Slowtide Visions Beach Towel $60, Urban Outfitters
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The copper is very current, the circle is very Memphis.
Blair Circle Table Lamp $29, Urban Outfitters
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A pop of color for the coats and bags.
Gillian Wall Hook $29, Urban Outfitters
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Can’t you just imagine these all over 1980s Milan?
Ball Drop Earrings in Chartreuse
Ball Drop Earrings in Chartreuse $78, Need Supply Co.
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Studs with a little something extra.
Multistone Pebble Earrings $550, Need Supply Co.
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Memphis was wavy before everyone else.
Wave Collar $28, Need Supply Co.
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It’s time to embrace soft curves.
Modern Coffee Table I $640, All Modern
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Stick on these nail wraps because it’s easier than getting a tattoo.
Post Modern $16, Spring
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This shape is just so ’80s.
Post Modern Black & White Tea Pot
Post Modern Black & White Tea Pot $45, Amazon
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Memphis for babies.
Inchworm Alley — “Memphis Milano Heads” Unisex, 100% Organic Cotton Bodysuit Onesie
Inchworm Alley — “Memphis Milano Heads” Unisex, 100% Organic Cotton Bodysuit Onesie $33, Amazon
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Hang this one on a white wall to add some life to any room.
ModMade Spoke Wall Clock, Red $70, Amazon
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Land of Nod’s Lo-Res rug is technically for a kid’s room, but can add a colorful Memphis touch anywhere around the house.
Lo-Res rug $299, Spring
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Memphis is perhaps most known for the Carlton bookshelf, and this one is slanted too.
X Marks the Red Book Caddy $99, Land of Nod
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There’s that pattern again.
Raw mark pitcher $125, Recreational Center
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Even if we leave alone that stripe, just the idea of a stool specifically for milking is very Memphis.
Blue Milking Stool $1,100, Coming Soon New York
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It’s a chair, but it’s also a domino.
Domino Chair $650, Spadone Home
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This one’s supposed to feel like you’re grabbing onto an industrial door handle.
Heavy Metal mug $50, Spadone Home
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This Kartell stool was first released in 2015 as a tribute to Ettore Sottsass and Memphis.
Pilastro stool $390, Y Living
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And this Kartell table lamp was part of the same collection.
Take table lamp $140, Y Living
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A very Memphis tray.
Parana $682, Yoox
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