The Old Reader has over 500,000 registered users and 85,000 unique daily visitors who will spend more than 50 minutes of their day day on the site.

Our users are highly educated, tech-savvy, and urban dwelling with a median age for 34 years old. As such, The Old Reader employs a stringent, exclusive advertising policy that ensures true value-add for our readers.

Our Sponsorship program includes two products; Sponsored Posts and Banner Placements. Sponsored posts are sent weekly to a minimum of 100,000 users. Only one sponsored post is available per week. Banner placements are also available on a weekly basis and only one sponsor spot is available per week and which will be visible to roughly 85,000 users per day at an average on-site session duration of 50 minutes. Additionally, all sponsors are mentioned and thanked in our blog.